Have POS materials made with laser: displays, logos, and signage

In retail, it's all about capturing attention. Whether you're introducing a brand, highlighting a temporary promotion, or presenting a luxury product, your point-of-sale (POS) material must be visually compelling, seamlessly align with your brand, and be practically deployable. With laser cutting, you can create unique displays, cut-out logos, and stylish signage that stand out – down to the smallest details.

At Het Laser Lokaal, we work daily with brands, designers, and stores looking to create custom POS material. In this blog, we show how laser cutting enhances your brand experience in-store, at trade shows, or during product launches.

Why custom POS material?

Standard displays or generic signs don't stand out. Especially in a busy retail environment, it's important to use custom solutions: a shape that fits your product, an engraving that matches your campaign, or a logo that pops in color or material.

With laser cutting, you have:

• Complete design freedom – everything you draw, we can cut

• Perfect finish – clean edges, no burrs or post-processing needed

• Flexibility in quantity – from 1 piece to a small series

• Speed – no quote needed, instant pricing upon upload

• Wide range of materials – from transparent acrylic to black MDF

This way, you can easily create impactful presentation solutions without investing in dies, molds, or large series.

Popular applications of laser-cut POS material

Our customers use laser cutting for all kinds of promotional and presentation forms.Consider:

• Acrylic logos for stores or trade shows

• Custom product displays with cutouts for your items

• Showcase decorations in seasonal style or themed design

• Cut-out texts for promotions or temporary campaigns

• Engraving boards with brand names or product information

• Table or counter displays with layered construction or combinations of materials

By combining different materials, you can quickly create a luxurious or striking appearance. For example, a black MDF backplate with a transparent acrylic logo mounted on it, or a foam rubber inlay in a display for delicate products.

Materials that work in POS applications

For visually and functionally strong POS material, various materials are available at Het Laser Lokaal:

Acrylic (plexiglass)

The favorite in POS material. Sleek, smooth, and available in transparent, black, white, or color. Perfect for logos, text, stands, or luxury accents. Edges are automatically polished after cutting.

Black MDF

Matte, modern, and powerful in appearance. Ideal for back panels, cut-out text, or logos with a robust look.

Birch and poplar plywood

Warm and natural. Very suitable for sustainable or artisanal branding. Also good for engraving.

Corrugated cardboard

For dividers, inlays, protective layers, or soft presentations of products. For example, in jewelry displays or sample packaging.

By cleverly combining materials, a layered, tactile, and visually striking result is achieved – perfect for POS in luxury retail or product launches.

From design to shop floor: quick and hassle-free

At Het Laser Lokaal, we keep the process simple: upload your vector file (AI, EPS, or DXF), choose the material, and see the cost immediately. No quotes, no back-and-forth communication – just clarity.

Working with a graphic designer or design agency? No problem. We ensure your file is technically correct and assist with material selection and finishing. This way, you can focus on the creative side.

Thanks to our fast delivery time, you'll have your POS material within a few working days – ideal for deadlines around campaigns, trade shows, or holidays.

Why Marketers and Retailers Choose Het Laser Lokaal

Our customers choose Het Laser Lokaal because we:

• Do not use a quotation process – so you can act immediately

• Offer professional finishing – no frays, no lines

• Provide customization – both in design and material choice

• Deliver quickly – even for urgent projects or small series

• Offer volume discounts – for larger quantities or sets

And whether you need one display for a showcase, or thirty cut-out logos for branches: you receive the same quality and service from us.

Curious about what laser cutting can do for your store, brand, or presentation?
Upload your design and discover the cost immediately.This is how you arrange powerful POS material in just a few clicks – professional, fast, and customized.