POS material made with laser: displays, logos and signage

In retail, it's all about attracting attention. Whether you're introducing a brand, promoting a temporary offer, or presenting a luxury product: your point-of-sale (POS) material needs to be visually compelling, seamlessly align with your brand, and be practical to use. With laser cutting, you can create unique displays, cut-out logos, and stylish signage that stands out – down to the smallest details.

At Het Laser Lokaal, we work daily for brands, designers, and stores that want custom POS material. In this blog, we show how laser cutting enhances your brand experience in stores, at trade fairs, or during product launches.

Why custom POS material?

Standard displays or generic signs don't stand out. Especially in a busy retail environment, it's important to use custom solutions: a shape that suits your product, an engraving that aligns with your campaign, or a logo that pops in color or material.

With laser cutting, you get:

• Complete design freedom – everything you draw, we can cut

• Perfect finish – clean edges, no burrs or post-processing needed

• Flexibility in quantity – from 1 piece to a small series

• Speed – no quote needed, instant price upon upload

• Wide range of materials – from transparent acrylic to black MDF

This way, you can easily create impactful presentation solutions without having to invest in dies, molds, or large production runs.

Popular applications of laser-cut POS material

Our customers use laser cutting for all kinds of promotions and presentations. Such as:

• Acrylic logos for stores or trade fairs

• Custom product displays with cut-outs for your items

• Window display decorations in seasonal or themed designs

• Cut-out texts for promotions or temporary campaigns

• Engraved signs with brand names or product information

• Table or counter displays with layered construction or material combinations

By combining different materials, you can quickly create a luxurious or striking look. For example, a black MDF back panel with a transparent acrylic logo mounted on it, or a foam insert in a display for delicate products.

Materials that work in POS applications

For visually and functionally strong POS material, various materials are available at Het Laser Lokaal:

Acrylic (plexiglass)

The favorite for POS material. Sleek, smooth, and available in transparent, black, white, or color. Perfect for logos, text, stands, or luxurious accents. Edges are automatically polished after cutting.

Black MDF

Matte, modern, and powerful in appearance. Ideal for back panels, cut-out text, or logos with a robust look.

Birch and poplar plywood

Warm and natural. Very suitable for sustainable or artisanal branding. Also good for engraving.

Corrugated cardboard

For dividers, inlays, protective layers, or soft product presentations. For example, in jewelry displays or sample packaging.

By cleverly combining materials, a layered, tactile, and visually striking result is created – perfect for POS in luxury retail or product introductions.

From design to shop floor: quick and hassle-free

At Het Laser Lokaal, we keep the process simple: upload your vector file (AI, EPS, or DXF), choose the material, and see the cost instantly. No quote, no back-and-forth communication – just clarity.

Do you work with a graphic designer or design agency? No problem. We ensure your file is technically correct and advise on material selection and finish. This way, you can focus on the creative side.

Thanks to our fast delivery time, you'll have your POS material within a few working days – ideal for deadlines around campaigns, trade fairs, or holidays.

Why marketers and retailers choose Het Laser Lokaal

Our customers choose Het Laser Lokaal because we:

• Do not use a quote process – so you can act immediately

• Offer professional finishing – no frayed edges, no lines

• Deliver custom work – both in design and material choice

• Deliver quickly – even for urgent projects or small series

• Offer volume discounts – for larger quantities or sets

And whether you need one display for a shop window, or thirty cut-out logos for branches: you get the same quality and service from us.

Curious what you can do with laser cutting for your store, brand, or presentation?
Upload your design and discover the cost instantly. This way, you can arrange powerful POS material in just a few clicks – professional, fast, and custom-made.